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July 25, 2005
Target the small
Interesting article about a neglected software market.The new breed of side-businesses dont need scaled down versions of enterprise apps or small business apps (which are just scaled down versions of the big ones anyway) they need new types of software. They need brand new thinking. They need apps that cant be categorized. They need apps that break the rules that no longer apply. And these apps need to be smaller, simpler, less. This isnt about features, its about what can I get done with this thing and how long will it take? Its about is this better than paper? Its about how is this better than just winging it like I am already? Those are the questions. Whos got the answers?http://37signals.com/svn/archives2/sidebusiness_software_the_neglected_software_market.php This is basically the market targetted by DelMar Envelopes Easy. There are lots of programs that can print envelopes. There are word processors that can do it. There are programs that manage lists of contacts that can do it. But for someone who doesn't have a enterprise level application like ACT! but just wants to quickly print professional looking envelopes it fits the bill.
Posted by mikel at July 25, 2005 07:58 AM
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